12-month projection at 100 leads/mo, 5% close rate
$90,000
projected revenue over the next 12 months
Clients won / month
5.0
New revenue / month
$7,500
Revenue per lead
$75
Add a monthly retainer and this projection compounds: every client you win keeps paying long after the first invoice.
At a 5% close rate, every lead is worth about $75. LeadX finds them for a fraction of that.
Assumes a steady lead flow and close rate every month. Real pipelines are lumpier than this.